Dr. Howard Markel: “The Kelloggs: The Revolution of American Breakfast & […]” | Talks at Google

6th December 2018

In this Talk, acclaimed social and cultural historian of medicine, public health, and epidemics, author Dr. Howard Markel will be joining us to discuss his newest book, “The Kelloggs: The Battling Brothers of Battle Creek”, where he delves into the sweeping saga of Michigan & Battle Creek’s very own Kellogg Brothers. The internationally famous wellness doctor John & his brother Will, cereal entrepreneur & advertising legend, whose lifelong competition and enmity toward one another changed America‚Äôs notion of health and wellness from the mid-nineteenth to the mid-twentieth centuries, and who helped change the course of American medicine, nutrition, wellness, and diet.

Get the book here: https://goo.gl/m7RcJJ

Moderated by Jason Andreas.